The Loop | A revolutionary way of addressing the world

11/02/2017

Street names and numbers might be what we’re used to when it comes to locating landmarks across the world, but one company plans to revolutionize the way humans map out locations in an ambitious addressing system known as what3words — or, giving every 3×3 square meter space on earth a set of 3 unique word combinations, like apple.banana.orange. GPS coordinates and crazy numbers and post codes be damned, according to this whole new method of navigation.

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what3words powers

Find out how to use what3words in your business: