Quartz | How better digital mapping will boost Nigeria’s e-commerce and ridesharing businesses


NIPOST hopes to increase its delivery to 90% of homes in the country by 2020 and it’s betting on a partnership with British startup what3words, a digital mapping system which simplifies addresses, to reach that target. The addressing system has split the world into 57 trillion 9-square-meter spots and assigned a random three-word phrase to each of them. The premise of what3words is that the three word addresses are much easier to remember and share compared to traditional addresses.

NIPOST will be hoping that by leveraging technology to boost its efficiency, it can become a viable delivery option for e-commerce companies.

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