Giant Deckchairs uses what3words to deliver to its global customers

Many e-commerce companies including Giant Deckchairs, are using what3words’ innovative addressing solution to reduce failed deliveries and improve the customer checkout experience.

Giant Deckchairs

Giant Deckchairs is based in the UK and makes fully customizable deckchairs in a variety of sizes. It delivers to customers globally, so it’s important that it can capture its customers’ most accurate address regardless of where in the world they live. 

Many customers now provide their what3words address at checkout. It gives them the reassurance that their products will be delivered exactly where they want them. It’s great for Giant Deckchairs too as their staff know customers are happy and delivery drivers can always find the front door. 

‘Customers simply provide a what3words address at checkout to make sure their orders arrive exactly where they want them.’ – Giant Deckchairs

What is what3words?

what3words has divided the world into a grid of 10ft squares and given each square a unique address made of 3 random words – a what3words address. For example, ///griddles.starry.clouds is a spot on the coast of Lake Michigan. E-commerce customers can look up their what3words address on the free app or at and use it to order deliveries to an exact 10ft square location.

How does it work for e-commerce?

With millions of people already using what3words, e-commerce companies are seeing the value of adding a what3words field at checkout. This not only increases customer satisfaction but improves business efficiency by reducing the number of lost parcels and ‘Where is my order?’ queries — which are costly and time consuming to resolve. 

Customers find the what3words address for their doorstep or safe place — some customers will already have the app downloaded and know their precise what3words address.

Once at checkout, customers can enter their what3words address into an optional field. 

It’s free to add a what3words address entry field to your checkout page using plugins for most major e-commerce platforms including WooCommerce, Shopify and more.