Cannes Lion - Grand Prix for Innovation
We were delighted to win the prestigious Innovation Grand Prix at the Cannes Lions festival of Creativity. After submitting a film & application several months ago we pitched live to judges from VC, corporate & creative industries and then answered some of their tough questions questions. According to the reports from the judges there were some impassioned deliberations before we were awarded the top prize in the category. They made Chris present at the awards ceremony to an audience of 2,000 plus before we could get our hands on the award.
Some great coverage and some of the reasons why we were awarded from the judges are below.
Ad Week – What I Learned Judging the Innovation Lions, Where Actions Are the World’s Best Ads
Fast Company – what3words wins Innovation Lion’s Grand Prix at Cannes
Creativity – Global Addressing System What3Words Wins Cannes Innovation Grand Prix
Adage – Simplicity Conquers Technology
We are excited to see what the global advertising and communication industry can make with our technology!