31/01/2017

The world’s largest serviced residence group, The Ascott Limited, offers luxury living throughout the globe. For their customers arriving in the Philippines’ capital, Manila, confusing transport links can delay journeys to their Citadines Salcedo Makati property in the heart of the city. To solve this problem, the Citadines now uses what3words to provide clear and memorable labels for every location.

Navigating unfamiliar cities

As part of The Ascott group, Citadines Salcedo Makati offers the height of comfort and luxury in Manila. Whether the trip is for business or pleasure, these serviced residences offer a relaxed and hassle-free stay.

However, for many customers, stress occurs from the moment they leave the Manila airport. Even with clear instructions, the challenge lies in navigating their way to the serviced residence, rather than getting lost and stuck in traffic on the busy roads.

Simple, memorable instructions

To simplify matters and provide a reliable solution, the Citadines Salcedo Makati now uses what3words to identify the location of apartments and any other relevant transport services. what3words has assigned every 3m x 3m square in the world a unique 3 word address, meaning staff can provide customers with precise travel instructions.

what3words is the perfect navigation tool for people and tourists in unfamiliar cities, especially those with incomplete or confusing addressing systems. By including the unique 3 word address for their airport transfer and specific serviced residence in the confirmation email, customers feel assured that they will find their way without delay.

By taking their first step with what3words, The Ascott makes it easy for customers in Manila to enjoy a completely relaxing experience.