TomTom to integrate what3words into its GPS navigation offering

TomTom will be offering what3words integration to TomTom consumer and automotive customers in the second half of this year.

Best known as a global leader in navigation and mapping products, TomTom supplies industry-leading automotive navigation and traffic technology to car manufacturers including Volkswagen, Fiat Chrysler, Alfa Romeo, Citroën and Peugeot.

TomTom also creates state-of-the-art fleet management solutions, location-based products and GPS sports watches. The company is recognised as the largest and fastest-growing telematics provider in Europe, and its easy-to-integrate navigation engine has been used in over 100 million devices.

what3words will enable drivers to discover, share and navigate to any precise location faster and more easily than any other system.

Antoine Saucier, Managing Director, TomTom Automotive, said: ‘Whether you’re trying to find an address in the center of Turin, or on the streets of Tuvalu, TomTom wants to get you there quickly and efficiently. Our collaboration with what3words demonstrates our commitment to embracing new addressing technology that is easy-to-use and integrates simply into our navigation offering’.

Chris Sheldrick, CEO and co-founder of what3words added, ‘We are delighted that TomTom is bringing the benefits of more accurate addressing to its users. With what3words, drivers are able to navigate to any precise location – as specific as a side door, gate or parking spot. Equally, destinations that previously have been unaddressed now have a simple, reliable and easy-to-remember 3 word address’.

Looking to give your drivers a better experience? With TomTom , adding what3words to custom navigation just got easier. Get in touch to learn more.