The what3words Team

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Chris Sheldrick
Co-founder & CEO

Chris worked in the music business for 10 years, booking bands and managing production for events around the globe. Chris was constantly frustrated with suppliers not finding site entrances, and bands not finding their way from the hotel to their gigs. He tried distributing addresses and GPS co-ordinates for years but both failed him on numerous occasions – he was certain there was a better way: what3words was born.

 


Jack Waley-Cohen
Co-founder & COO

Jack led the operations of translation company Lingo24 for 8 years: during that time he led its growth from 5 home-workers to 150+ staff on 4 continents. At the same time, his passion for quizzes led to him founding QuizQuizQuiz, the UK’s largest quiz event business. Immediately prior to what3words, Jack was involved in the creation of Property Detective, a service to help people make better decisions about moving home.

 


Mohan Ganesalingam
Co-founder & Head of Research & Development

Obtaining the top first in the Mathematics Tripos (the ‘Senior Wrangler’) in 2001, he indulged his passion for languages and completed an MA in Anglo-Saxon, Norse & Celtic where he won a university prize for the best results in the Cambridge English Faculty. He went on to do a PhD on “The Language of Mathematics”, winning the Europe-wide E. W. Beth Prize for outstanding dissertations in the fields of Logic, Language, and Information. On the basis of this work, he was then selected as a Research Fellow at Trinity, where he spent six years studying language and cognition. Mohan co-designed the what3words system and wrote the subsequent what3words AutoSuggest algorithm. When not working on what3words, Mohan enjoys volunteering with a variety of children’s projects around Cambridgeshire.

 


Giles Rhys Jones
CMO

Giles has spent 20 years in advertising, the last 10 at Ogilvy & Mather Worldwide, one of the largest and most awarded agencies in the world. Specializing in global digital strategy his clients included Unilever, Dove, IBM, HP, British Airways, Cisco & Philips. With them he has won awards for ground breaking integrated, digital, mobile, social, outdoor campaigns and developed a brand inspired prime time entertainment TV show. He loves innovative new approaches helping to set up teams, divisions & agencies including, Saatchi Vision, Agency.com, AgencyRepublic, Ogilvy Labs UK, Ogilvy Entertainment UK.


Clare Jones
CCO

Clare’s background is in the development and growth of social enterprises, most recently working for impact investment firm ClearlySo. Her previous experience includes setting up and running 2nd Chance, which helps young Londoners into work, and working in international and UK-based charities. She loves the power of innovative business to change the world, and sits as a non-executive director on the board of social enterprises Tiny Diner and Street Coffee. She also volunteers with Streatham’s Spires Centre, doing night-time outreach with vulnerable working women in Brixton.


Gary Gale
CTO

A geotechnologist and self confessed map addict, Gary has over 25 years experience in the mapping and location space. In previous roles he’s worked for the BBC World Service, the European Space Agency and Reuters. After all that, Gary was Director of Engineering for Yahoo! Geotechnologies, Director of Places for Nokia and HERE Maps, Geotechnologist-in-residence for Lokku and prior to joining what3words, he was Head of APIs for the Ordnance Survey. A Fellow of the Royal Geographical Society, Gary lives with his family in South West London and when not in the office, works from anywhere with the magic combination of good espresso, free wi-fi and somewhere to charge his laptop.

 


Camilla Taylor
CFO

Camilla has spent 15 years involved in the development and growth of young companies, on both sides of the finance table – previously as CFO of electric vehicle tech business, Saietta Group, where she was responsible for closing over £5m in investment and grants, running a strategic acquisition, and building robust financial systems. Prior to that, she made and managed private investments for an AIM listed £300m clean energy fund. Camilla studied Biological Sciences at Oxford and holds an MBA from London Business School / Columbia NYC. She firmly believes in the role of enterprise and tech to deliver solutions to global problems, and enjoys running and nature.


Olivia Rzepczynski
Head of Communications

Olivia spent the first 11 years of her career at Ogilvy & Mather, where she grew from a graduate trainee, to EAME digital lead, to integrated lead on key global clients such as Philips and American Express. She has a passion for all things digital and content, and was a key leader in developing Ogilvy’s innovative branded entertainment, content studio and efficient digital video production capabilities. She serves as Head of Communications at what3words, leading the operations and growth of the company’s PR and marketing efforts. When not in the office, Olivia is typically trying to cross another thing off her fittingly ambitious bucket list. That, or she’s in the gym.

 


Tom Mursell
Growth Lead

Tom has a wealth of entrepreneurial experience. When he left school, he founded (and later sold) the leading recruitment website for people who didn’t go to university. Since then Tom has worked with several tech companies & high profile entrepreneurs. His focus on strategic partnerships & biz dev has seen him work with a varied group of partners ranging from Alibaba to easyJet to Lloyds Bank. Tom is an alumni of the New Entrepreneurs Foundation where he sat on the alumni advisory council, and he has been awarded various accolades for entrepreneurial achievements.

 


Richard Lewis
Partnerships Director – Travel and Tourism

After hitchhiking to Afghanistan from London, via an unplanned few months in the Greek Islands, Richard had caught the travel bug. He has now spent over 35 years in travel, hospitality and service industries visiting 85 countries for business and pleasure. Senior roles have been held at Preferred Hotel Group, CNN International, Forte and Le Meridien Hotels, FPP, Best Western and JA Resorts & Hotels. He has a deep understanding of Digital Transformation and Disruptive Innovation after helping to pioneer changing travel booking patterns with WorldRes in the late 1990s and launching Clickworker’s crowdsourcing platform in the UK in 2010. Along the way, he invented a word game, launched by Hasbro as Boggle Master.

 


Anne-Claire Blet
Partnerships Director – Postal Services

Anne-Claire has spent the last eight years at the Universal Postal Union (UPU), the United Nations agency for postal services. There she helped the postal sector innovate, moving them toward more sustainable and efficient operations and ensuring the 200+ Posts rose to environmental challenges. She also fostered social initiatives that leveraged the role of postal services in our communities, using the outreach capacities of the postal network to raise awareness about health issues. She highlighted the importance of postal services when disasters strike, and advanced the tools that ensure Posts are prepared for and can recover from natural disasters. Anne-Claire’s passion is in helping business work with a purpose.

 


Alex Perez-Fragero
Strategic Partnerships Director

After 6 years in finance at Credit Suisse amongst others, Alex took the leap and founded his own start up. Obsessed with efficiency, he developed a European door-to-door multi-modal travel aggregator which compared Air, Rail, Ferry and Coach options. The MVP led him to be asked to join JUMIA Group in Paris to build the first flight aggregator for Africa. He also headed up Business Development for their Hotel vertical, JUMIA Travel. This involved initiating and executing on partnerships with major Pan African MNOs, Banks and Travel entities. When not working you’ll often find Alex trail running or walking his concerningly aggressive sausage dog, Wilma.


Jamie Brown
Head of Languages

Jamie is a Masters graduate in Applied Linguistics, and has previously worked around the world on linguistic, translation and project management contracts, including in Brazil, Kenya and Uganda, as well as coordinating large datasets and editing journal submissions for international research. Time spent away from what3words commonly includes a combination of tennis (playing/watching), music (playing/writing) and camper van travels.

 


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Clare Daly
Product Manager

Clare has a First Class degree in Mathematics and Statistics from The University of Edinburgh and a Masters in Computing Science from Imperial College London. She is motivated by building technology that positively impacts peoples lives.
For the last 5 years, she worked for the online-only supermarket Ocado, where she helped launch and grow new e-commerce businesses on their award-winning, in-house web and logistics platform. Clare is on a constant quest to learn French and has recently taken an interest in running races in foreign lands.

 


Tom Blaksley
Partnerships

Tom graduated from Cambridge University where he read Arabic with French and Spanish. During this time he spent a year living in Oman, writing his thesis on Islamic Finance. He has since dabbled in a range of industries, comprising stints in asset management, political consultancy, corporate intelligence, and a period on the British Council’s Middle East desk. Having taken every opportunity to backpack his way around the world and having spent the majority of these trips hopelessly lost, Tom felt he had no choice but to join the what3words team.

 


Geordie Palmer
Partnerships

After graduating from Bristol University in French and Spanish, the first thing Geordie did was drive to Mongolia. He got as far as Kazakhstan. Not disheartened by the adventure, he went on to found and sell a backpacking app providing off-the-beaten track suggestions and tips. Prior to joining what3words, Geordie worked at a VC firm uncovering some of Europe’s future technology giants.

 


Will Johnston
Partnerships

After graduating from Oxford University, Will threw caution to the wind and set off to cycle around the world. Over 2 years, 30000 miles, 42 countries and countless punctures later he returned home, legs aching, to dive into the London tech scene. He worked for 2 years leading the expansion of a fast-growing travel start-up before moving on to join the what3words team. Besides work, Will enjoys almost every kind of outdoor activity and hopes to adventure in South America some time soon.

 


Tom Self
Partnerships

Prior to what3words, Tom was part of the founding team for the UK operations of Gett. Over 4 years he led growth initiatives across all functions – specialising in b2b and PMI. Before this he helped Sidecar Technologies with growth strategy and ran his own high performance marine engineering firm. The use of technology to advance and improve people’s lives is what motivates Tom. He has an undergraduate degree in Philosophy, plays squash, and often sails around the Solent where he grew up.

 


Hugo Winn
Digital Growth Manager

Hugo studied at Durham University and has a Masters from The London School of Economics. He is passionate about technologies that radically improve people’s lives. Prior to joining what3words Hugo was an advisor to the CEO of a major communications firm working in London and Washington DC. He is a contributor at the Huffington Post and has written for LSE Business Review, New Statesman and CapX. In his spare time Hugo is a keen saxophonist and cyclist.


Chloe Day
Operations and Languages Project Manager

Chloe has a First Class degree in Chinese and Japanese History from the School of Oriental and African Studies in London, and has just completed a Masters there in Modern Chinese History. After previously working in publishing for four years, she is now working managing a diverse range of tasks at what3words, particularly the ongoing translation projects. She is a keen blogger, and has had articles published on websites such as Hello Giggles. When she isn’t writing new blogs, reading all the books or working at what3words, Chloe is usually blues dancing or visiting the theatre.

 


Georgina Edobor
HR Manager

With almost 10 years in HR, Georgina has spent the last 5 years of her career working in advertising for one of WPPs most prominent agencies. Whilst at university, Georgina took a year out and assumed the role of General Manager at her family’s nightclub in London. She has developed a natural passion for all things business and innovation, particularly where people are concerned. Away from her role at what3words she is fuelled by fast moving objects and seeing the world.


Gemma Buckley-Higgins
Executive Assistant

Having worked in a number of client-facing support and operations roles, Gemma is passionate about collaborative cultures and delights in improving efficiencies and solving problems. Fascinated both by the power of words, and technology’s potential to make a meaningful impact on global communities, she believes that true innovation is routed in purpose. An avid reader, audiobook and podcast listener – typically psychology, society, science and tech (or anything with footnotes!), she studied Fine Art with a specialism in paper cutting and still likes to retreat to her studio for a bit of solace.


Arnaud Ferrand
Lead Software Engineer

Arnaud has a Master degree from Toulouse University in Information Systems, and has spent his career working for major integrators gaining experience in project management and software architecture across a range of industries, including telecoms and mapping. He fuelled his passion for maps working as a software architect for Esri France, before joining what3words. When away from his keyboard, he can often be found rock climbing, or travelling and hiking with his family.

 


Joe Jordan
Lead Software Engineer

Joe caught the coding bug during his Physics degree at Sidney Sussex College Cambridge, his first language being FORTRAN (much like Latin: a dead language beloved of Academics.) Before joining what3words as Lead Software Engineer, he worked for two software companies in a wide variety of living programming languages, made games in Flash, wrote performance-critical C, and designed APIs for communication between Python and Ruby. In 2016 he graduated from Imperial College London with a PhD in Granular Entropy where he invented a new algorithm to partition the pore space around granular matter. When he’s not inventing Lisp dialects or hacking on geometry libraries, he likes to write stories, play board games, and stand in elections.

 


Ziad Khouri
Lead Software Engineer

Ziad has been playing with computers for as long as he can remember. Professionally he’s a Technical lead and Software Developer with over 18 years experience and a diverse skill set. He prides himself on being able to combine technical expertise with a passion for business and relationship-building. Comfortable developing trading systems for the high-performance, high-risk financial sector, as well as consumer-oriented mobile apps, web applications and APIs, he began his career during the dotcom era of the Internet, creating full-stack web applications for global brands and VC funded startups. In his free time, Ziad is usually planning his next trip around the world, or thinking about something yummy; usually both.


Ria Hearse
Designer

Ria has worked as a Graphic Designer for 4 years, gaining experience working in top Design studios in Hong Kong and Australia. Prior to her design career Ria worked as a leader in one of Australia’s leading general insurance companies. Whilst completing her diploma in Design Ria found time to pursue her love of  the great outdoors and photography. Recently Ria moved to London keen to tackle a new creative challenge, which she is keen to explore at what3words.

 


Maddie Taylor
Copywriter

Maddie has a BA in History and Spanish and an MA in Creative Advertising. She has followed her passion for words, languages and creativity to places as far-flung as Morocco and Guatemala, working in tourism, education and NGOs. Maddie joined what3words after three years as an advertising creative and is the only team member without an address (she lives on a canal boat).

 


Rachael Holborn
Languages Project Coordinator

Rachael has a First Class Master’s degree in Theoretical and Applied Linguistics from the University of Cambridge. Having focussed on the semantics and pragmatics of language, her research and resulting theory of politeness lead to a key note speech at a recent linguistic conference in New York. Outside what3words, she typically spends her time running and watching documentaries.


Maiju Nurminen
Languages Project Coordinator

Maiju’s background is in project planning and coordination, and before moving to London she had a key role as the coordinator of a major educational reform project in the University of Helsinki, Finland. A keen language geek, Maiju is armed with a Master’s degree in English Philology from the University of Helsinki where she also studied Communication and Social Psychology. Outside of what3words Maiju enjoys long walks and talks, aerial acrobatics, and spoiling her friends with good food.

 


Namnandorj Bayaraa
Partnerships (Mongolia)

Namnandorj is the what3words representative in Mongolia. He worked on Mongolia’s most comprehensive, data rich map produced by MONGOL ID prior joining what3words. Namnandorj spent much of his schooling years in Singapore and USA before settling in Ulaanbaatar, Mongolia. He is a member of Global Shapers Ulaanbaatar Hub and sits on the board of Mongolian Association of State Alumni. Outside of the office, he spends much of his time reading and trying out new sports and restaurants.

 


You?
Join the team

what3words is one of the hottest young companies in London, with a mission to revolutionise the world’s address systems.

Explore our current job opportunities.


Steve Coast
Advisor

Steve Coast founded the OpenStreetMap project in 2004 and has seen it grow a million-fold to map the world for free thanks to its ever growing army of regular and casual contributors – similar to how Wikipedia has built its free global encyclopaedia. OSM is the de-facto map for large chunks of the world, and is used in a huge range of applications. Steve has worked at Microsoft and Telenav, amongst others, in a variety of mapping and geo roles, and is a strategic advisor to several companies including offline satnav company Navmii.


Steven Ramage
Advisor

Steven has over 20 years experience in the geospatial industry, and immediately prior to joining what3words was the Managing Director of Ordnance Survey International. He is a member of the Global Advisory Council supporting the Open Geospatial Consortium and has held a range of senior level positions within the industry. For many years Steven has worked at the most senior levels of Government around the world to develop location strategy, he’s now focusing on using his experience and expertise to direct the global adoption and growth of what3words.

what3words powers

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